Instagram has quickly grown to be one of the most video-centric social media platforms, enrapturing millions of people a day with IGTV, Instagram Stories, and videos on Instagram feeds.
While Instagram already includes plenty of features to customize your short, snackable content, you will have much more control over your video if you edit in software like Premiere Pro CC, After Effects CC, or DaVinci Resolve.
For those looking to take your social videos to the next level, then these 15 Instagram video templates are sure to elevate your content. Make sure you keep reading for some top tips on how to edit them together too!
Part 1: Top Instagram Video Templates to Download Today
Adobe After Effects
This slick template for vertical videos is perfect for stepping up your Instagram Stories. A huge number of photo and text placeholders make this very straightforward to edit in Adobe After Effects.
Looking for something specific to enhance your Instagram videos? The toolkit pack is more than a single template. It includes pre-made elements for you to drop into any of your videos, from quotes and swipe instructions to borders, icons, and overlays.
Ready-made promo templates make this pack perfect for content creators working on sponsored Instagram videos. Each template includes both vertical and square aspect ratios, so your entire Instagram content plan is covered.
Bright, colorful, and dynamic: you won’t need to look much further for a template that gives you easily customizable Instagram Stories.
Check out these fresh designs for fresh food-themed Instagram accounts. The animated images and typography in this pack will bring your recipes to life and inspire even the most dedicated food lovers.
Less is more when it comes to the design of these Instagram Stories. Subtle text animations and clean visual transitions make this pack valuable for any vlogger or fashion brand.
Showcase your Instagram profile with this promo template, easy to use in Adobe After Effects by swapping out images and changing any of the text.
Adobe Premiere Pro
This trendy, urban template can be used directly in Premiere Pro without the need for plugins or swapping between software, speeding up your workflow. Cool transitions and text animations give your content plenty of energy.
A fast edit and punchy, bold text get your Instagram videos moving with enough pace to grab the attention of your audience.
Download this pack to grab 6 unique Instagram Stories templates, customizable within Premiere Pro. Fresh, modern animations make them suitable for a wide range of themes, whether you are creating content for a brand or a personal blog.
12 totally different, totally unique templates for Instagram Stories are included in this pack for Premiere Pro. If you have something to shout about—a new blog post, a limited offer, an upcoming event—there is plenty here to adapt to your needs. These customizable templates are also great for Stories needing a bit more copy than you’d usually include.
This set of Instagram Stories templates is all about color that pops, but if it doesn’t work for you, it’s easily editable within Premiere Pro. Display your promotions and give your portfolios a fresh, modern look.
If you’re more experienced with DaVinci Resolve than Adobe, you won’t feel left out. This pack contains a couple of templates with 14 replaceable photos and videos to make your Stories bespoke.
14. Instagram Stomp
Speed is the key word in this pack of templates. Awesome transitions that slice between photos and videos, and slick animated typography to finish it off. Get stuck in with DaVinci Resolve.
Clean, simple transitions with accompanying text make this pack an excellent place to start creating modern Instagram Stories.
Part 2: Pro Tips to Edit a Video for Instagram
Editing Instagram videos is straightforward once you’ve got to grips with the different variations of content. It’s a platform that plays around with aspect ratios, so make sure you have a clear idea of where your video is going to sit before you go ahead and make it.
So what do you need to bear in mind when editing Instagram videos?
Types of Instagram Videos
- Details: Videos that appear on a user’s Instagram feed from your posted content. These videos will be uploaded on the platform until you delete or archive the post.
- Aspect Ratio: 16:9 (horizontal) or 1:1 (square), but tend to work better square.
- Length: Up to 60 seconds in length.
- Best For: Design your videos for your existing or dedicated audience.
- Details: Stories are vertical videos that disappear after 24 hours.
- Aspect Ratio: 16:9 (horizontal), 1:1 (square), 4:5 or 9:16 (vertical).
- Length: Up to 10 seconds long per story.
- Best For: Stories work best for highlights or promotions. They vanish quickly though, so try and get to the point as soon as possible in your videos. Use dynamic transitions and text animation to bring it to life.
Instagram TV (IGTV)
- Details: IGTV is a dedicated hub for longer videos. It’s still a relatively new platform, and it’s yet to be adopted by a lot of Instagram users. Make the most of having less competition!
- Aspect Ratio: 16:9 (horizontal) or 4:5 (vertical) – vertical videos only
- Length: Edit videos up to 10 minutes (or 60 minutes if you have a large account).
- Best For: Longer video lengths that require more detail than Stories.
Instagram Video Editing Tips
When cutting your Instagram videos, choose the aspect ratio first. Create a dedicated sequence for your square, vertical, and landscape video to quickly put together edits you know are going to look great on Instagram.
Instagram’s built-in filters are a great way of quickly enhancing the color of your content. But you can replicate that before going to Instagram by using LUTs when editing. The more you control before you publish, the less you will have to rely on Instagram for design.
Animate text to go beyond what is possible with Instagram’s built-in design tools. Try including navigation tools such as ‘swipe’ and ‘buy now’ to encourage interactivity and increase audience engagement.
Instagram videos autoplay mute, so make sure your content works without sound. If it doesn’t, try including a typographical cue to encourage viewers to turn the volume up.
We hope these template options and tips get you started in the right direction! Ultimately, the key to successful Instagram videos are short, snappy content that gets the message across quickly. Be sure to design the video content with the platform — and therefore aspect ratio — in mind, so nothing is cut off and the video is easy to understand when audiences are quickly browsing.
Explore Motion Array’s Instagram video templates to make your post-production more efficient and elevate your content. But most of all have fun and get creative with your social videos!